Cookie Policy
Last updated:
1. What are cookies?
Cookies are small text files stored on your device when you visit a website. They allow the site to recognise your device on subsequent visits and store preferences or analytics data. Some cookies are set by us; others are set by third-party services we use.
2. Categories of cookies we use
Strictly necessary
These cookies are required for the website to function correctly. They cannot be disabled. They do not track personal activity for advertising purposes.
Analytics cookies
With your consent, we use Google Analytics to understand how visitors use this site. Data is collected in an anonymised, aggregated form. These cookies are only activated after you accept analytics cookies via the cookie banner.
Marketing cookies
With your consent, we use Google Ads tracking to measure the effectiveness of advertising campaigns and serve relevant advertisements to returning visitors. Marketing cookies are only set after you accept marketing via the cookie banner.
3. Third-party cookies in detail
We implement Google Consent Mode v2. The following third-party cookies may be set with your consent:
| Cookie name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique visitors | 2 years |
| _gid | Google Analytics | Session identification | 24 hours |
| _gat | Google Analytics | Request rate throttling | 1 minute |
| _gcl_au | Google Ads | Conversion tracking | 90 days |
| _gcl_aw | Google Ads | Click tracking from ads | 90 days |
| cookieConsent | This site | Stores your cookie preferences | 1 year |
4. Google Consent Mode v2
This website implements Google Consent Mode v2. By default, all non-essential consent signals (ad_storage, ad_user_data, ad_personalization, analytics_storage) are set to "denied". These are only updated to "granted" when you actively accept the relevant category via our cookie banner. This ensures compliance with privacy requirements while allowing basic, privacy-safe conversion modelling by Google.
5. Managing your preferences
You can manage your cookie preferences at any time by clicking "Cookie Settings" in the banner at the bottom of any page. You may accept all, reject all, or choose individual categories. Your choice is stored locally in your browser. To reset your preferences, clear your browser's local storage or cookies.
6. Changes to this policy
We may update this Cookie Policy as our use of cookies changes or as regulations evolve. The date at the top of this page indicates the most recent revision.
7. Contact
Questions about cookies: [email protected] or see our Privacy Policy.